Legal

Privacy Policy

Last updated July 6, 2026

Overview

This page is maintained by Lily's Curation ("we," "us," "our") to describe how we collect and use information from visitors to this website. By using the site, you consent to the practices described below. This policy is provided for general informational purposes and does not constitute legal advice.

Information We Collect

  • Information you provide. When you submit the contact form or sign up for updates, we receive your name, email address, and any message you send.
  • Automatically collected data. Standard server and analytics logs may capture IP address, browser type, device information, referring pages, and time on site.
  • Cookies. We and our service providers use cookies and similar technologies to operate the site, remember preferences, and measure traffic.

How We Use Information

We use collected information to publish and improve our editorial content, respond to inquiries, deliver newsletters you request, analyze site performance, prevent misuse, and comply with applicable law.

Affiliate Links & Brand Partnerships

This site participates in affiliate programs and, from time to time, sponsored or gifted content in collaboration with brands. When you click certain outbound product links, retailers or affiliate networks may set their own cookies and log the referral so we can earn a commission at no additional cost to you. Sponsored posts, gifted items, and paid partnerships are disclosed within the relevant article in accordance with applicable advertising guidelines.

Analytics & Advertising Partners

We may use third-party analytics and advertising providers to understand how the site is used and to serve relevant content. These providers may collect information about your visits to this and other websites in accordance with their own privacy policies.

Sharing of Information

We do not sell your personal information. We may share information with service providers that help us operate the site (such as hosting, email delivery, and analytics), with affiliate networks when you click a tracked link, and where required by law or to protect our rights.

Your Choices

You may opt out of newsletters at any time by using the unsubscribe link in any email. Most browsers let you refuse or delete cookies through their settings. Depending on your jurisdiction, you may also have rights to access, correct, or delete personal information we hold about you — contact us to make such a request.

Data Retention & Security

We retain personal information only as long as needed for the purposes described in this policy or as required by law. We take reasonable measures to protect information we collect, but no method of transmission or storage is completely secure.

Children's Privacy

This site is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this policy from time to time. Material changes will be reflected by an updated "Last updated" date at the top of this page.

Contact

Questions about this policy or your information can be sent through our contact page.